Branding plays a particular target customer
Photocopy did by ME. |
Brand loyalty means to trust in the company and the company that keeps its promises.
For instance, fed ex- keeps its promises to deliver under any circumstances.
Sometimes the companies don't give discounts while customers are loyal based on the quality of product or service that the company offers.
Some companies use a discount for their primary goal is to get affordable items to customers.
Every company has a different buyer persona or objective for that target customer.
People should also consider market research and culture if they want to put globally.
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